PE insight

Merushka Chetty

Jamie Odegaard – The Dark Truth about Buying Businesses

This week James sits down with Jamie Odegaard, founder of Aardvark, to unpack what he calls an “inflationary war story” – from swinging a shovel in high-end construction to launching a thriving fractional CFO firm.
They explore Jamie’s unconventional journey, how he navigated a failed acquisition, the harsh realities of private equity partnerships, and how his firm helps small creative and service businesses build real financial health.
Jamie also shares his thoughts on popular business influencers, the value of gross margin clarity, and why invoicing on time might be the most underrated financial lever of all.

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